At the 2026 San Diego Comic-Con, Insight Media’s Zack Tertel visited with Boyd Wilson, Senior Brand Manager at Ray-Ban, to discuss the new Ray-Ban | Star Wars collection inspired by The Mandalorian and Grogu movie.
In the interview, Boyd shares the inspiration behind the new Mandalorian Olympian Deluxe and Grogu Mega Wayfarer II adult styles as well as the Grogu Mini New Wayfarer children’s styles. Plus, he explains why licensed collections can be standout products in the optical.