Luxury eyewear show Eyecon announced its roster of 2026 Brand Partners as it prepares for its upcoming second edition in New York City. The event will take place March 6–8, 2026, at The Glasshouse during New York Eyewear Design Week.
Building on momentum from its inaugural year, Eyecon is positioning itself as a discovery-focused marketplace. The show connects luxury and premium eyewear brands with retailers, buyers, and media.
“Eyecon was built to be the discovery engine for luxury eyewear in the U.S.—the place where buyers and press can see what’s next before the rest of the market,” says Tarrence Lackran, Eyecon founder and managing director.
Focus on Discovery and U.S. Debuts
Eyecon’s 2026 Brand Partner lineup reflects a curated mix of heritage manufacturers, independent labels, and emerging designers, with an emphasis on discovery.
“New York is the global stage for that kind of introduction, and for 2026 we’re bringing in a powerful wave of independent brands with real design authority,” says Lackran. “When nearly one-third of our brand partners are exhibiting in the U.S. for the first time, it’s a signal that eyewear is shifting—and Eyecon is where that shift becomes visible.”
Brand Partners List
Eyecon 2026 Brand Partners include: AHLEM, LAPIMA, Leisure Society, DITA, DITA Lancier, Max Pittion, Sauvage, Shady Characters, Selima Optique, Piero Massaro, Diffuser Tokyo, Oscar Magnuson, Silhouette, KURO Athletics, For Art’s Sake, Yoshinuri Ayoma, Factory 900, Lazare.Studio, Cherry Optical Lab, COTI Vision, OGI, Article One, Seraphin, SCOJO, Valdo, and Gigi Studios.
Participating brands exhibiting in the United States for the first time at EYECON 2026 include: SATO, AKILA, VOA Collective, ESMONT, Off-White, Palm Angels, Port Tanger, Sestini, Toulch Rimless, Ducloux Lunettes, Annu, Skans, Redolence, A-Morir, and Diamante.
More About the Event
Registration is open for the event. In addition to the exhibit, Eyecon will present EYECON[VERSATIONS] Live. This programming track will feature industry discussions, interviews, and continuing education. The sessions will explore topics at the intersection of luxury eyewear, design, retail strategy, and the evolving future of the category. Eyecon will announce more details on the lineup, including speakers and session topics, at a later date.